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Product Development Guide

Co-branded monthly content geared toward a formulator audience, featuring a quick category overview, and a sponsor Q&A and advertising section. These cover topics related to relevant conditions, ingredients and sourcing practices.

  • Company logo on Product Development Guide landing page
  • Full page Q&A—we provide uniform questions to all participating companies
  • Full page digital ad with hyperlink to your preferred website within Guide
  • Performance marketing: 2-touch email campaign to relevant audience members, promotional ads placed on health and nutrition websites and social media promotion via Twitter, LinkedIn or Facebook
  • Marketing impressions: minimum 50,000 within 60 days
  • All leads generated over the 60-day program will be provided weekly along with program marketing report as the end of the campaign